LUCI City under Microscope in Marseille (France)
18 – 21 September 2013
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Marseille Provence 2013, European Capital of Culture
10:30 The metamorphosis of cultural heritage
Philippe Giard, General Delegate, Enhancement of Community Facilities of the City of Marseille, in charge of construction, architecture, sports and nautical activities.
The City of Marseille has been implementing a major historical and cultural heritage renovation programme in preparation for 2013, Marseille-Provence’s year as the “European Capital of Culture”. Buildings have undergone real change aimed at fundamentally transforming the oldest city in France into one of the major Mediterranean metropolises of the 21st century.
10h45 The cultural rebirth of an industrial site in the Marseille harbour area: the Silo d’Arenc
Frédéric Couton, Project Manager, Général Delegation, Enhancement of Community Facilities of the City of Marseille
Following the evolution of the economic balance of the Mediterranean and the decrease in port activity the grain silo in Joliette seemed doomed to disappear. The official recognition of this structure as a 20th century industrial heritage site allowed the City of Marseille to not only preserve this particular building, but also to instigate its rebirth through the incorporation of a unique cultural element within its exceptional space. After years of analyses, this project will be unveiled on the very special occasion of MP2013, as part of the transformation of the city of Marseille.
11h00 Marseille-Provence 2013 a European Capital of Culture combining urban transformation and events
Jean-François Chougnet, Director of Marseille Provence 2013 Association
The European Capital of Culture was the occasion to build upon the image of a territory that extends from Marseille to Arles, comprising nearly one hundred towns including Aix-en-Provence, Salon, Istres, Aubagne, etc. Urban re-appropriation through the use of light was particularly visible in Marseille with the renovation of the new waterfront area in 2013, but its presence is also felt in the numerous events programmed throughout 2013, such as the opening ceremony of Marseille 2013 in January and of the Old Port in the beginning of May. The European Capital of Culture has also given light a starring role with a series of light shows, designed by Arles-based agency Groupe F, in seven towns.
Keynote speech by Marco Bevelo, former director Trends & Foresight at Philips DesignKeynote speech by Marco Bevelo, former director Trends & Foresight at Philips DesigKeynote speech by Marco Bevelo, former director Trends & Foresight at Philips Design Keynote speech by Marco Bevelo, former director Trends & Foresight at Philips Design Keynote speech by Marco Bevelo, former director Trends & Foresight at Philips Design
